Real-time behavioral tracking
Know who's about to buy. Before they do.
Traceum streams user behavior into a live ML model and predicts purchase intent in real time — so you can show the right offer at the right moment.
f0–f11 Features
Cart value, scroll depth, session time, clicks — 12 live signals per user.
PSM Scoring
FastAPI model returns a propensity score per session within milliseconds.
Outcome Tracking
Conversion events close the loop for weekly automated retraining.
Live feature vector sample
session_id: "a3f9b2c1..." feature_vector: [ 2, // f0: cart_items 84.99, // f1: cart_value 3, // f2: categories_seen 7, // f3: product_views 2, // f4: search_count 312, // f5: session_duration (s) 68.4, // f6: scroll_depth (avg %) 1, // f7: wishlist_adds 24, // f8: click_count 1, // f9: checkout_starts 0, // f10: device_type (desktop) 1 // f11: referral_encoded (organic) ] propensity_score: 0.847